Reid Cycles Launch Summer Video for Ladies Vintage Bikes, Creates Sales Spike with Holiday Shoppers

Melbourne, Victoria (PRWEB) November 29, 2012

Proclaiming themselves as Australias best value bikes, Reid Cycles recently decided to launch a video to showcase how great their affordable vintage bicycles are for summer. Being launched only two weeks ago, their YouTube views have climbed beyond expectation. David Hannay, Marketing Manager of Reid Cycles remarks, The videos message has clearly worked, because the sales for our ladies vintage bikes has spiked considerably. Obviously viewers realize what great Christmas gifts they make at only $ 235.

Growing popularity for vintage-looking products has created steep prices, thanks to fashion trends and reality TV shows about trash & treasure hunting. For shoppers looking for a great gift for the summer holidays, getting the popular retro look without the high price tag can be a bit of a struggle.

Reid Cycles realized their popular ladies vintage bike range is a great solution for those seeking summer-inspired gifts, so they decided to launch a new video starring the famous retro bikes.

We made it our mission to get the message out there, says David Hannay, Marketing Manager for Reid Cycles, And that is, our retro bikes have the look, and price, everyones after. Theyre the perfect bike for summer.

The video, entitled Summer at Reid Cycles Australias Best Value Bikes, is meant to express how ideal their bikes are for the upcoming summer season, and at a bargain price. With retro-sounding rock tunes and images of trendy couples engaging in all things summer, the YouTube video has far surpassed Davids expectations, nearly hitting 6,000 views in less than two weeks.

Were really pleased with how quickly this video has spread, David remarks, it shows people are sharing the knowledge that our vintage bicycles are stylish and well priced.

David sees this positive video response as the reason for their big sales spike leading into Christmas. The video tells the viewer, these bikes are fun, fashionable, and affordable, continues David, And starting at only $ 235, it makes sense our ladies vintage bikes have become the best gift for the summer season, and are selling so fast.

The ladies vintage bicycles, which come with Reid Cycles 15 year frame & fork warranty, 12 months free servicing, and $ 100 worth of free accessories, are available in single or six-speed. Theres also a variety of chic baskets to choose from.

David finishes by mentioning Reid Cycles current holiday special, Right now, were also giving customers 10% off the face value of gift vouchers. That means you can buy a $ 100 voucher for only $ 90.

To view the Summer at Reid Cycles video, visit: http://youtu.be/fC9yN57PtrM, or for more information about Reid Cycles ladies vintage bikes, single-speeds or fixies, visit: http://www.reidcycles.com.au/





About Reid Cycles

Reid Cycles was originally founded by James Reid, a cycling enthusiast who had the intention of providing cyclists with a great quality bike at an unbeatable price.

Now with 3 thriving locations in Australias Eastern states and a popular online bicycle store, Reid Cycles is unique in that it’s one of the only bike brands in Australia to sell direct to the public at wholesale prices. They do so by cutting out the middlemen buying directly from a well established manufacturer in China who produce approximately 4 million of the biggest brand bikes per year and then selling direct to their customers.

To learn more about Reid Cycles, visit http://www.reidcycles.com.au/about.html/

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Launch of 50th Anniversary Tour Creates a Rolling Stones Merchandise Sales Spike at Planet 13

Melbourne, Victoria (PRWEB) December 03, 2012

On 26 November 2012, The Rolling Stone magazine announced the launch of the 50th anniversary Rolling Stones tour. Playing in London’s O2 Arena, the aging rockers still packed out the venue for their enormous fan base. As the band grows older, their fans are becoming sensitive to the fact this tour could be their last. “The Rolling Stones members are beyond retirement age for most people,” remarks musician and owner of band merch store Planet 13, Shawn Scott, “and fans realize they may not be around much longer, so when the announcement came out earlier this week, we were hit with a Rolling Stones merchandise buying frenzy like never before.”

This past Monday, the Rolling Stone magazine reported on the Rolling Stones’ 50th anniversary tour commencement. They remarked it was like a massive birthday bash. The band has been around long enough to accumulate one of the biggest fan bases around the globe.

“There aren’t many music groups still strutting their stuff after 50 years,” comments Shawn Scott, the frontman of a once-popular punk group Voodoo Lovecats, and owner of the online band merch store Planet 13, “So the Rolling Stones have fans in every generation. From retirees to school kids.”

Shawn goes on to mention that their radio-friendly rock music, combined with their famous “Tongue” logo, has helped their longevity. “Everyone knows at least a couple of theirs songs, like ‘Start me up’ and ‘(I can’t get no) Satisfaction’. And the same goes for their globally recognized ‘Tongue’ logo. Great music with great branding has definitely helped them kick on for so many years.”

After the band’s tour was announced, a new wave of fan interest hit the band merch store Planet 13. “It was literally the day after their London gig when our Rolling Stones merch sales spiked,” continues Shawn, “I think when the fans saw these living legends perform, it made them feel like they were back in the 60s, 70s, 80s, or whatever era they have fond memories of.”

Shawn points out that the fan nostalgia created by the tour announcement, combined with the upcoming Christmas holidays, is the most likely cause of the sales spike. “Fans love owning a piece of Rolling Stones memorabilia, so their merchandise makes a great gift for the holiday season.”

Shawn goes on to say that Planet 13 has also seen Rolling Stones gifts being purchased for different generations in the same family, just this week “A father got a Rolling Stones toddler tee for his son, and then a mug for his father, while the grandfather purchased a keychain and t-shirt for the father,” exclaims Shawn, “We all thought it was really cool to see Rolling Stones fans span three generations in one family.”

A bit about Planet 13

Planet 13 was conceived and created in 2004 by Shawn Scott, front man of the once-popular Melbourne based glam/punk band Voodoo Lovecats. He prides his online merch store Planet 13 as featuring an extensive range of fully licensed entertainment items, band shirts and merchandise – all while providing the best customer service around.

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